A few weeks ago I made the decision not to attend London Fashion Week for the AW13 season. In the past my attendance has varied from popping up to see just the one show to spending a few days away from home.
The longest I stayed away was three nights and packed as much into four days as I could, although I use the term “packed” somewhat lightly. Editors, buyers and the uber bloggers really do pack in as much as possible – you can spot them running from show to show, usually hoping that the next one will be starting late so they can be on time. Extreme pressure I would imagine.
My “packing in” consists of maybe two or three shows a day if I’ve gotten lucky on the ticket application front, planned meet ups with lovely blog friends, perhaps a complimentary blow dry at Somerset House and various meetings and events arranged to coincide with me being in London. And lots of coffee stops…and a fair amount of champagne.
No pressure there… thoroughly enjoyable in fact. The glamour factor keeps me ticking over for weeks afterwards and it’s an experience that I still can’t believe I’m lucky enough to have. The up front organisation is the stressful part for me. Am I going to get enough tickets to warrant what I’m paying out in train fare, hotels and expenses? Enough to warrant me asking Mr OLS to take some time off work to be with Junior Child? Will there be enough content, Twitter activity and Instagram overload to justify my being away from home for four days?