Celebrate Vogue Online Fashion Week With Edina Ronay

I recently had the pleasure of being introduced to Edina Ronay’s RED label collection for AW12. Comprising cosy Fairisle knits, cashmere cardigans, velvet dresses and a sprinkling of shearling fur collars and jewel tones, this luxury collection is truly sumptuous and encompasses the very best of British workmanship.

For this feature I styled two of my favourite pieces, the Cashmere Fairisle Sweater and the beautiful Wool Lace Skirt. I was so impressed with the rich feel of the fabric and the quality finish of the garments – it was a joy to wear them for a our sunny winter afternoon shoot at Chewton Glen.

In case you hadn’t heard, VOGUE.COM Online Fashion Week starts today and seeing as British Vogue’s own Alexandra Shulman is a fan of Edina’s beautiful pieces, here’s the rundown on how Edina Ronay are participating.

With every purchase made during Online Fashion Week, Edina Ronay will be giving away a gorgeous Limited Edition lacy knit cashmere scarf like the one featured here.

There’s also an exclusive competition for VOGUE.COM readers where you can win your chosen piece of knitwear from the current Edina Ronay Limited Edition RED Label collection. To participate, simply Pin or Tweet your favourite piece from the RED Label collection, linking to the product and using the hashtags #OFW and #EdinaRonayRL in the post.

For each of the five days of Online Fashion Week, Edina Ronay will be revealing an exclusive 20% discount to VOGUE.COM readers for an item of the day – today’s discount is for the Fairisle Cashmere Sweater that I’m wearing; just enter OFWKNIT at the checkout. Don’t forget to check back here throughout the week to find out details of further discounts. And on Friday 7 December, Edina Ronay will answer questions during a live Twitter session between 1.00pm and 2.00pm.

Will you be participating in VOGUE.COM Online Fashion Week and what do you think of the Edina Ronay RED Label collection?

Wearing: Michael Kors aviators – c/o Sunglasses Shop, Cashmere Fairisle sweater – Edina Ronay, Wool lace skirt – Edina Ronay, Leather gloves – John Lewis, Michael Kors Rose Gold watch – available here, Hamilton Tote – c/o Michael Kors, Lace knit cashmere scarf – thanks to Edina Ronay, DVF ankle boots – (old) Yoox.com : similar available.

Sponsored content on behalf of Edina Ronay.